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The Elements of Design
Design is the process of taking unrelated parts and putting them together in an organized unit. The elements of design are the basic components used to create any visual design or work of art. The elements of design are the structure of the composition and can carry a wide variety of messages. This month we will explore how to use the first two elements - point and line - to communicate the message of our scrapbook layout to the viewer.
Point
A point is an element that has position, but no extension. The moment something is put on a blank page, our brain wants to understand its meaning. Even if there is only one point, our brain seeks some kind of order, if only to use it as a point of orientation; one point on a blank page has a precise but limited location. If there are two points, our brain will immediately make a connection and “see” a line. If there are three points, we will automatically see a triangle. The brain compulsively connects points together, which is known as grouping, or Gestalt.
Notice the difference between the two points and the three points; the line through the two points directs the eyes off the page, while the triangle made by the three points keeps the eyes going around on the page.
In Janice’s layout the visual triangle made by the three circles keeps your attention going around on the photos instead of going off the page on the right end side of the photo block. Using visual triangles on your pages is an easy and effective way to keep the viewer’s attention on the page.
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Dada [mmmmm] Truck by Janice Badger. Supplies:
Paper, letter stickers: Scenic Route, Cardstock: Wausau, Archiver's, Rub-ons: Making Memories, Doodlebug, Creative Imaginations, Chipboard: Stampin' Up!, Pen: Zig, Font: Ellis, Other: Judikins Diamond Glaze, Coluzzle, Sizzix, Digital brushes and stamps: Guidelines by MaryAnn Wise at designerdigitals.com, Word Frames and Add It Up: Number Stamps by Audrey Neal at oscraps.com, Love Barcodes by Angela Young at digitalscrapbookpages.com, Digital elements: Little Man Elements by Traci Sims at scrapbookgraphics.com.
Journaling:
You are one year old in these pictures. Grandma and Grandpa gave you this truck for your birthday. It's based on Disney's "The Lion King" movie. But in our house, it's not "The Lion King". In our house it is, and always will be, Dada-mmmmmm. Your words for "Daddy lion roars." You thoroughly checked out your new truck. You love it!
Design
notes:
I used three circles, each
with a “bulls eye" configuration: a
chipboard circle with black detailing, on a
red circle, inside a circle cut out of the
surrounding pictures.
Line
A line is an element characterized by weight and direction. Lines create form and contours. Lines can be combined with other lines to create textures and patterns. A line can be considered in two ways:
1. Explicit - a mark made by a moving point, for example a pen stroke
2. Implicit - the edge of forms, created when two shapes meet
Lines are often used to point to an important feature in a design. In Carrie’s layout the implicit line - created where the patterned paper meets the cardstock - goes straight through the girl’s eye in the photo, drawing attention to it. Her eye (followed by the rest of her face) is the first thing you see on this page.
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Design
note: This is my niece, Abby. Her family affectionately calls her "abner".
Journaling: they call me … “abner” abby @ 2
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"abner"
by Carrie Postma. Supplies:
Paper: Sassafrass Lass,
Cardstock: Bazzill Basics, Flower: Petaloo, Stickers:
American Crafts, Bling: My Mind’s Eye, Ribbon: May Arts,
Sketch: PageMaps by Becky Fleck.
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© ScrapStreet, 2007
All Rights Reserved
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